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Value 6: Signal is more important than noise

We consider attention to be the most valuable resource of the 21st century and defend it relentlessly. There is no place in our ecosystem for "empty calories": motivational quotes, news noise, unverified information, and empty talk. Every interaction must carry maximum meaning. We value conciseness, depth, and respect for each other's time.

Minsk, Belarus

Batumi, Georgia

Dubai, UAE

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